CHIC SPOTTING: WARBY PARKER FALL 2013

“I like it when somebody gets excited about something. It's nice.”

- J.D. Salinger, The Catcher in the Rye

HOLCOMB / OPTICAL / MARBLED SANDSTONE

Today WARBY PARKER launches their limited edition Fall 2013 Collection.

For those of you who aren't already familiar with the unconventional optical trend-setter, Warby Parker is pretty much the greatest thing to happen to the eyewear industry since...well, ever!

Prices start at $95, so you can shamelessly indulge your optical fantasies. Their assortment of eyeglasses and sunwear offers stylized retro designs through a unique retail philosophy focused around impeccable customer service. And lest we forget - for every pair of glasses purchased, the Warby Parker gang distributes a second pair to someone in need. Yes please!

What can we expect from the new collection? The inspiration for this season "recalls the shaky years when social change was nearing take-off, just before the Surgeon General denounced smoking and hemlines creeped north...It’s a paean to the literary life." In an homage to the literary legends of the time, Fall 2013 introduces 5 new frames with a midcentury soul: Meet Ames, Ripley, Rowan, Holcomb and Ellison. Seasonally appropriate, the collection proposes "bold acetate in rich, autumnal colors and stainless steel-rimmed lenses" - a true feast for your eyes.

SHOP THE NEW COLLECTION HERE